Thought leadership is one of the great achievements of the age because it allows people to speak with total certainty about systems they have not escaped, values they have not embodied, and futures they would personally find intolerable.
The important thing is cadence.
Say “the future belongs to—” often enough and eventually nobody asks who misplaced the present.
There is an entire economy built around turning private guesswork into public authority.
The dress code is confidence.
The credential is repetition.
And somewhere in the distance, an actual thought wanders by unattended.
M◆
Studio Shorts | Short Essays, Notes, and Dispatches | Kirenya
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